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3 Insider Tips For Building Key Business Relationships!


I love meeting new people and finding out who they are and what they are working on. If you think about how your most important relationships began with business partners, your spouse, with friends and mentors, the stories will almost always involve a chance meetings. My curiosity about others and ability to connect with people have helped me to succeed — after all, if people don’t know who you are, they are not going to do business with you.

Many people think that an entrepreneur is someone who operates alone, overcoming challenges and bringing her or his idea to market through sheer perseverance and tenacity. The simple truth is that almost no one has ever achieved anything worthwhile without help. To be successful in business, you need to connect, collaborate, and delegate. Finding ways to meet with people in the real world and build business relationships is becoming ever more important in the digital age. While in some industries it’s possible for employees to limit their communications to email and, if they wish, avoid interacting with colleagues (and their managers), that’s not possible for entrepreneurs, since relationships built on trust are vital to doing business.

Steve Jobs and Steve Wozniak, the Apple co-founders turned their personal vision into reality with the help of trusted, talented teams. How did he and his people come up with their ideas and solve the technological and design problems they encountered as they developed new Apple products? By spending time together.  As Steve once said “Creativity comes from spontaneous meetings, from random discussions. You run into someone, you ask what they’re doing, you say ‘Wow,’ and soon you’re cooking up all sorts of ideas.”

If you are a business leader or entrepreneur and you or your team are primarily working from home or locations other than the office, keep watch to make sure that you are collaborating.  You or your employees should not be just a list of email addresses or instant-messaging contacts. If you need to jump-start your team, conferences and outrageous video parties can help people get to know each other and find creative solutions to problems.

To achieve your goals, you need to be on the lookout for the opportunity to make connections wherever you go. Welcome chance encounters and opportunities to dream up outlandish plans. The person with the skill set you need to get your new business idea off the ground may be on your favorite social media stream or doing many of the same things you do or enjoy (within Covid-19 Guidelines for course). Go say hello. You new business relationship may begin with someone who shares your passions or wants to solve the same frustrations you do. We invite you to join the fun  on our Twitter Chat and share what your currently working on and who you would like to connect with.

Need something more concrete? I have two tools for you. The first is Business Genesis, a start to finish guide from a business insider perspective on just what you need to succeed and then guides you step by step exactly how to do it. I recommend you pay special attention to chapters 8 and 15 for tips on understand just what type of relationships you and your business need to focus on and actively cultivate.

The next step is to actually create a business model blueprint to help you clearly define just the types of relationships you need and what those relationships need to be able to bring to the table when it comes to helping you develop and grow your business into what you are envisioning. To make this as easy on you as possible The Small Business Toolkit actually has a Business Model Creation Worksheet that does all the heavy lifting for you. All you have to do is fill in the blanks and answer a few question and you will have a very clear picture of what you need and how to move forward. I wish I had the Small Business Toolkit when I was first building my company! My life would have been so much easier. That is why I highly recommend it!

If you have more questions or ideas of your own please feel free to post in the comments below. We have a really creative and supportive community. Of course, you are always welcome to Contact Us and send us a private message. We love hearing from and learning what you are up to next!


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